Accounting
Track income, expenses, invoices and taxes with double-entry books.
9 tools
Business & finance
Accounting, invoicing, CRM, marketing, analytics, customer support and taxes.
Subcategories
Invoicing
Send invoices and estimates, track time and get paid online.
4 tools
CRM
Manage contacts, deals and sales pipelines.
10 tools
Email marketing
Send newsletters and automated email campaigns to subscribers.
4 tools
Social media scheduling
Plan, schedule and publish posts across social networks.
4 tools
SEO tools
Research keywords, track rankings and see how search engines index your site.
5 tools
Web analytics
Measure website traffic and behavior, with heatmaps and session replays.
8 tools
Help desk
Handle customer support tickets from email, chat and web forms.
5 tools
Live chat & messaging
Chat with website visitors and customers in real time.
3 tools
Business intelligence
Build dashboards and reports from databases and spreadsheets.
6 tools
Tax software
Prepare and file personal income tax returns.
8 tools
Paid apps and their free alternatives
Open one to see every alternative, ranked.
Ahrefs
3 free alternatives
Best free option:Google Search Console(Strong)License: Freeware
Saves $1,548 USD a year
Buffer
2 free alternatives
Best free option:Postiz(Strong)License: Open source
Saves $60 USD a year
Fathom Analytics
3 free alternatives
Top pick:UmamiLicense: Open source
Saves $150 USD a year
FreshBooks
3 free alternatives
Top pick:Invoice NinjaLicense: Source-available
Saves $276 USD a year
Freshdesk
3 free alternatives
Top pick:ZammadLicense: Open source
Saves $228 USD a year
Hootsuite
3 free alternatives
Best free option:Postiz(Strong)License: Open source
Saves $1,188 USD a year
Hotjar
3 free alternatives
Top pick:Microsoft ClarityLicense: Freeware
Saves $468 USD a year
HubSpot
2 free alternatives
Best free option:Mautic(Strong)License: Open source
Saves $240 USD a year
Intercom
2 free alternatives
Top pick:ChatwootLicense: Open source
Saves $348 USD a year
Mailchimp
3 free alternatives
Best free option:Mautic(Strong)License: Open source
Saves $156 USD a year
Microsoft Power BI
3 free alternatives
Best free option:Metabase(Strong)License: Open source
Saves $168 USD a year
QuickBooks Online
4 free alternatives
Best free option:GnuCash(Strong)License: Open source
Saves $456 USD a year
Salesforce Sales Cloud
4 free alternatives
Best free option:SuiteCRM(Strong)License: Open source
Saves $300 USD a year
Semrush
4 free alternatives
Best free option:Google Search Console(Strong)License: Freeware
Saves $1,408 USD a year
Tableau
3 free alternatives
Best free option:Apache Superset(Strong)License: Open source
Saves $900 USD a year
TurboTax Canada
2 free alternatives
Top pick:StudioTaxLicense: Free tier
Saves $49 USD one-time
Xero
4 free alternatives
Best free option:Akaunting(Strong)License: Source-available
Saves $708 USD a year
Zendesk
3 free alternatives
Top pick:ZammadLicense: Open source
Saves $228 USD a year
Paid apps with no free alternative yet
No free tool ranks Strong for these yet. Each page says what a free version would need.
Clio Manage
License: PaidNo free option listed yet
Codify by AAPC
License: PaidNo free option listed yet
Docketwise
License: PaidNo free option listed yet
Drake Tax
License: Paid1 partial free option listed
Gusto
License: PaidNo free option listed yet
Jobber
License: PaidNo free option listed yet
NextChapter
License: PaidNo free option listed yet
Open Dental
License: PaidNo free option listed yet
Sprintax Returns
License: PaidNo free option listed yet
TaxAct Business
License: PaidNo free option listed yet
TaxJar
License: PaidNo free option listed yet