Ahrefs
3 free alternatives
Best free option:Google Search Console(Strong)License: Freeware
Saves $1,548 USD a year
SEO tools
Research keywords, track rankings and see how search engines index your site.
Paid apps and their free alternatives
Open one to see every alternative, ranked.
Semrush
4 free alternatives
Best free option:Google Search Console(Strong)License: Freeware
Saves $1,408 USD a year
Free SEO tools
Every free tool in this category, by name.
Filter alternatives
3 alternatives
Bing Webmaster Tools
Microsoft's free tool for tracking how a site performs in Bing, with backlink, keyword research and on-demand site scan reports.
License: Freeware- Web
Status: VerifiedGoogle Keyword Planner
Keyword research tool inside Google Ads that suggests keywords and shows estimated search volume, free with a Google Ads account.
License: Freeware- Web
Status: VerifiedGoogle Search Console
Google's free tool for tracking how a site performs in Google Search, with performance, indexing, links and Core Web Vitals reports.
License: Freeware- Web
Status: Verified